Our New Zealand based design team of engineers, marine architects, foil scientists and board designers is led by Adrian Roper. Internationally renowned windsurf, kitesurf and now foil innovator with more than 40 years of design and manufacturing experience. He oversees an agile process of feedback, computer aided design and testing that sees new concepts and range additions taken to the beach virtually every week. After initial validation by the design group, the new design is then distributed among a wider rider team led by AXIS’ boss, Evan Mavridoglou, for feedback. And not just advance level riders either, because at the heart of the AXIS design philosophy, is that our equipment must be easy to ride as well as high performance. By the time an AXIS product reaches your retail store, you know it will be good.